Introducing ghd's ultimate smart styler that adapts to all hair types and styling needs, delivering head-turning results and stronger hair. Personalised smart styling is achieved with Ultra-zone predictive technology, which predicts your hair's needs to maintain the optimum styling temperature of 185°C. This ensures ultimate results with 70% stronger hair and 2x more colour protection.

Experience ultimate results with custom-created ceramic floating plates featuring an ultra-gloss coating for instant frizz-free styling and 75% more shine. Uncompromising style is guaranteed with the unique wishbone hinge that holds the plates in perfect alignment, giving you the control you need to unleash your styling creativity.

This styler is #NotJustAStraightener; its sleek rounded design with curved edges allows you to create an array of styles from classic straight looks to curls and waves, all snag-free and with less breakage and for your peace of mind, the sleep mode automatically switches off the styler if not used for 30 minutes.

With universal voltage, a protective plate guard, a professional length 2.7m cable, and a 3-year warranty, the ghd platinum+ is designed for global adventures and ultimate styling performance.

The ghd heat-resistant bag provides a safe storage and resting place for your styler anywhere and the ghd all-rounder paddle brush is perfect for brushing, detangling, and styling mid to long hair. Its broad flat base allows you to blow-dry large sections of hair smooth and straight.